This Is ES Sport.
The region’s largest single-day running event, sanctioned by World Athletics and ranked sixth in the world on performance. 90,000 plus runners and spectators, 151 nationalities and a broadcast reaching 105 territories. Partnerships through ES Sport.
Inaugurated in 2000, the Dubai Marathon is one of the UAE’s most iconic annual sporting events. Every major city has one officially recognised marathon that brings the whole community together, across every level and nationality, with mass participation runners on the same course as the world’s best.
The race runs each winter from the Dubai Police Academy on Jumeirah Road: a 42.195 km marathon, a 10 km road race and a 4 km family fun run, on a fast, flat course past the Burj Al Arab and Madinat Jumeirah.
It is the second fastest city in marathon history, the first race to see seven men under 2:05 in a single day, and ranked sixth in the YouGov UAE Sport Buzz poll, up eleven places year on year.
Rights, activation and hospitality built around the brand. Confirmed on enquiry.
From the most recent race report.
151 nationalities, 39% visiting from overseas and staying an average of four nights in Dubai.
78% aged 25 to 45, 64% male and 36% female, 79% holding a college diploma.
38% enter with a company or team, the base for employee participation and pride.
59% of active adults run to stay fit. A property built on health and community.
Race entries, Corporate Challenge teams and Run and Stay packages sit on the Experiences side of the site. Marathon, 10 km and 4 km entries with hotel and transfers arranged by ES Sport.
Partnership clients often pair a rights package with a company team on the start line. Both are handled by the same ES Sport team.
Ten live television channels, 105 territories on the live broadcast and 210 reached through international news feeds, with a 26 minute highlights package and commentary from Paula Radcliffe, Tim Hutchings and Pat Butcher.
Over two million stream views across platforms, 1.63 billion global news reach across 2,300 plus online articles, 193 million social reach and a global media value of US$45.3 million at the most recent edition. Sentiment ran 72% positive and 0.3% negative.
The questions our team hears most.
The Dubai Marathon runs each winter. The next race date is with the organisers; we will publish it as soon as it is confirmed.
Title and presenting rights, a race distance, the race village and activation spaces, corporate team entries and hospitality, and broadcast and digital inventory. Packages are shaped around the brand and confirmed on enquiry.
Live broadcast in 105 territories on ten channels, news feed distribution to 210 territories, over two million stream views, 2,300 plus online articles and 193 million social reach at the most recent edition.
Yes. 38% of the field enters with a company or team. Corporate team packages cover entries, race pack collection, kit and race day hospitality in the village.
Tell us the brand, the objective and the budget range you are working with. ES Sport comes back with the rights and activation options that fit.
Tell us about the brand and what you want the Dubai Marathon to do for it: rights, activation, a corporate team or hospitality. We will get back to you with options.
We’ll get back to you.
