Formula 1 September 15, 2025

Dubai Beckons: What to Expect from the 2025 Emirates Dubai 7s with ES Sport Hospitality

From 28–30 November 2025, The Sevens Stadium transforms into a high-energy arena of elite rugby, festival vibes, and plentiful hospitality. As the opening leg of the HSBC SVNS Series, the Emirates Dubai 7s draws global attention attracting top teams from around the world. The event’s magic lies in its dual identity: a world-class sporting competition wrapped in a three-day festival —and ES Sport ensures guests experience it all in style with exclusive Dubai 7s 2025 hospitality packages.

The Sevens Stadium Spectacle

Since its debut in 1970, the Emirates Dubai 7s has grown into one of the world’s premier rugby sevens events. The venue itself is a purpose-built arena already with eight pitches and a ninth currently work-in-progress, expansive hospitality zones, and a layout designed for both intense competition and relaxed enjoyment.

As the sun dips behind the desert horizon, the stadium shifts into a buzzing hub of sport and entertainment. ES Sport’s three distinct hospitality packages are crafted for total connection, combining pitchside access with all-day dining, open bars, and live music—creating an atmosphere where rugby and revelry go hand in hand.

Tournament Drama & Festival Energy

Fast-paced matches, dramatic comebacks, and roaring fanbases make the action relentless. Expect bold overhead passes, dazzling step-off footwork, lightning ‘show and go’ acceleration, crunching tackles, and breakaway tries that fire up the crowd. Alongside the rugby, Netball, Cricket 7s, Rebound Padel tournaments and the WODON3 Fitness multi-level fitness competition add even more sporting spectacle to the weekend. And when the final whistle blows, the party kicks into gear—with headline acts, DJ sets, and captivating entertainment zones lighting up the night.

Book now with ES Sport for a weekend of high-energy sport & entertainment.

ES Sport Hospitality: Three Ways to Elevate Your Weekend

Whether you’re looking for edge-of-the-seat sevens rugby, entertaining clients, or indulging in the music and culture, ES Sport offers a choice of three distinct hospitality packages—each paired with premium 4- or 5-star hotel stays, daily buffet breakfast, and seamless service throughout.

Explore our incredible Dubai 7s 2025 hospitality packages for an unforgettable experience.

‘Ankle Tap’ Lounge

Centre-line luxury with a festival heartbeat

Located at the halfway line of Pitch 1, the ‘Ankle Tap’ Lounge is a purpose-built VIP space offering panoramic views and a relaxed yet vibrant atmosphere.

Package includes:

3-night stay at a premium hotel with breakfast

Reserved shaded seating at Pitch 1

Free-flowing beverages throughout the day

‘Dine Around’ vouchers for classic stadium fare

Return transfers between hotel and stadium

Friday access to Invitational matches

Opportunities for corporate groups

Centre-line comfort awaits—with ES Sport’s Ankle Tap hospitality. Book now.

Sun Room Hospitality Lounge

Dubai 7s’ golden ticket to laid-back luxury

A shared VIP chalet and garden beside the North Grandstand, the Sun Room Lounge blends the electric buzz of the 7s with the ambience of a Dubai brunch destination. Whether you’re entertaining clients, team bonding, or simply treating yourself to a weekend upgrade, this is your sophisticated spot for rugby sevens appreciation.

Your Weekend Package Includes:

3-night stay at the First Collection or Media Rotana hotels, including daily breakfast

General Admission on Friday

Sun Room Lounge & Garden access on Saturday and Sunday

All-day gourmet bites and free-flowing premium drinks (11am–8pm)

VIP shaded seating in the North Grandstand

Exclusive access to live music, podcast shows, and VIP-only bars

VIP parking and dedicated entrance

ES Sport concierge support throughout the weekend

NEW for 2025:

Upgrade to the Sun Room Premium Pass for:

Reserved table in the Lounge

Upgraded drinks selection

Personal table service

Access to the thrilling ED7s Zipline experience

Sun Room hospitality by ES Sport—VIP chalet & garden, North Grandstand. Book now

Reserved Seat Packages

Simple, stylish, and spectator-friendly

For fans who want guaranteed comfort and great views without extra hospitality, ES Sport offers Reserved Seat Packages with hotel options.

Package includes:

3-night hotel stay with breakfast

Reserved seating at Pitch 1

General Admission access to all sports and entertainment zones

Return transfers between hotel and stadium

Perfect for families, casual fans, or those seeking a more flexible experience with the assurance of great seats and smooth logistics.

Reserved Seats from ES Sport—flexible access, shaded comfort, prime views. Book now.

Corporate Hospitality & Team Rewards at the Dubai 7s

At ES Sport, we appreciate that the Emirates Dubai 7s is much more than a sporting event—it’s a dynamic environment for connection, celebration, and brand-building. Our hospitality packages are designed to help businesses entertain clients, reward teams, and foster meaningful relationships in an exhilarating sporting setting.

Ankle Tap Lounge Located on the centre-line of Pitch 1, this VIP space offers premium views, shared hospitality, free-flow beverages, food vouchers, and reserved seating. It’s ideal for strategic networking, client hosting, or team incentives—all wrapped in the excitement of world-class rugby.

Sun Room Hospitality Set in the heart of the festival, this all-inclusive experience features gourmet food, flowing drinks, exclusive live music, podcast shows, and shaded grandstand seating. Perfect for relaxed engagement and uplifting team celebrations, it offers a VIP-only garden space, no-queue service, and the best seats in the house on Pitch 1.

Reserved Seating Packages For a more casual but still curated experience, our reserved seating options include hotel stays, stadium transfers, and official tickets—ideal for group outings or internal rewards.

Whether you’re strengthening partnerships or celebrating success, ES Sport delivers hospitality that goes beyond the expected.

Beyond the Pitch: Music, Culture & Adventure

The Emirates Dubai 7s is famous for its off-field entertainment. Here’s what’s been officially announced so far:

Main Stage Music

Featuring highly rated international headline acts on Saturday 29^th and Sunday 30^th of November. Lineup to be announced.

Fitness & Wellness Zones

Yoga sessions, HIIT workouts, and recovery lounges.

Family Fun

Kids’ rugby clinics, inflatable zones, and interactive games.

Foodie Heaven

Over 40 vendors offering global cuisine, craft coffee, and artisanal treats.

The event spans the weekend of 28–30 November 2025, with music, sports, and family-friendly entertainment throughout.

And for those extending their stay, Dubai offers endless exploration—from desert safaris and beach clubs to luxury shopping and cultural landmarks.

The Rise of Rugby in the Middle East

The Dubai 7s is more than a tournament—it’s a symbol of rugby’s growing footprint in the region. According to World Rugby, participation in the Middle East has surged 12% year-on-year, with youth and women’s rugby leading the charge.

“The game of sevens is growing at a great rate here, particularly among the local population. This weekend’s Dubai Sevens plays a great role in exposing people to the game—it puts rugby on the map here and players aspire to play in it,” says Ian Bremner, CEO of the UAE Rugby Federation, underscoring the tournament’s impact on grassroots development.

UAE Rugby Federation reports over 10,000 registered players, with school programs expanding rapidly.

Global Viewership for the Dubai 7s has climbed steadily, with over 20 million tuning in last year.

Corporate Sponsorships are on the rise, with brands from tech to travel investing in rugby’s regional growth.

As the sport gains traction, events like the Dubai 7s become key platforms for engagement, visibility, and community building.

Why ES Sport?

ES Sport is the Official Travel Partner of the Emirates Dubai 7s—a role earned through over 12 years of delivering premium travel, accommodation, and hospitality solutions for fans, teams, and corporate groups. Every itinerary is crafted with equal precision and care, ensuring a seamless experience from arrival to final whistle.

Renowned for orchestrating luxury logistics at major global sporting events, ES Sport brings its hallmark finesse to the Dubai 7s. From curated hospitality to concierge-level service, every detail is thoughtfully designed to elevate your Rugby 7s weekend.

“It’s more than just rugby,” Alan Holt, Group Managing Director ES Sport, explains. “It’s a weekend that brings people together—fans, old friends, business associates—and above all, it’s a reward for working hard all week. A wonderful celebration of sport.”

What to Expect from Dubai 7s 2025

Tailored hospitality – Three distinct packages designed to suit every guest profile, from casual fans to corporate hosts.

Festival atmosphere – A vibrant fusion of rugby, music, global cuisine, and cultural celebration.

Sports diversity – Netball, Cricket 7s, Rebound Padel tournaments and the WODON3 Fitness multi-level fitness competition running alongside the main event.

Corporate engagement – A prime setting for hosting clients, rewarding teams, and building meaningful connections.

Regional momentum – Rugby’s rapid growth reinforcing the Middle East’s emergence as a global sporting hub.

Conclusion

The Emirates Dubai 7s is where sport is seamlessly interwoven with lifestyle. A top-tier event elevated by ES Sport’s hospitality offerings—from the immersive Ankle Tap Lounge to the vibrant Sun Room and the ultimate flexibility of Reserved Seats—guests enjoy a curated experience that blends luxury, excitement, reunions, and meaningful connection.

Book early and prepare for a weekend that’s unforgettable on every level.